Your Passive Language Is Animal Excrement
Curse words and blunt language are bad and are upsetting to read. So I’ve fixed this post to make it more acceptable.
“When you came out of mommy’s tummy…”
“Fluffy went to gerbil heaven…”
“Your Aunt Linda gets a little silly when she drinks too many grown up soda pops…”
“Children in our city struggle with hunger…”
“These statistics are particularly concerning…”
“This has a detrimental effect on children’s ability to learn…”
These are all cow poopy, passive statements.
The first three are euphemisms we use with children to save their feelings and avoid the truth. make them feel nice and circumvent factual information.
The last three are euphemisms YOU ARE USING WITH YOUR DONORS.
The effect? The same. You’re avoiding the truth and saving their feelings. bypassing exactitude and preserving their affectivity.
But there’s a
huge reasonably large problem here.
Our donors aren’t children. And we need them to feel something real if they are going to give a heck about the work we’re trying to get them to help us with.
So stop with the passive horse doody and go for the esophageal area.
Kids in your city are going to bed hungry.
Children in our city struggle with hunger.
This is reality. And it is scary.
These statistics are particularly concerning.
When kids are hungry, they can’t focus in school.
This has a detrimental effect on children’s ability to learn.
And your Aunt Linda is an angry drunk.
Your Aunt Linda just got very sleepy and grumpy.